A LADYFINGERS INITIATIVE
I AM FRITA
Every day, thousands of women receive threats, harassment, and abuse online. FRITA is a movement against sexual harassment online that uses music, storytelling, and art to fight cyber-bullying and empower women to reclaim their voices.
Why #IAMFRITA Exists
Recently, I posted a carousel of photos on my Instagram because my hair looked nice. It was supposed to be for my existing 10,000 followers.
But within 24 hours, I had 200,000 views. Within 48 hours, I had rape threats in my DMs, emails requesting BDSM shoots, and WhatsApp messages from Indian men who had found my number online.
It made me realise something:
Freedom for women today exists, but it’s fragile.
That’s when I wrote FR ITA
FRITA began as a song.
Now it’s becoming a movement.
3 PILLARS OF #IAMFRITA
EDUCATION
Helping women understand cyber-harassment laws, resources, and ways to stay safe online.
ENGLIGHTENMENT
Creating conversations that help both men and women challenge toxic behaviour online and offline.
EMPOWERMENT
Using music, art, and storytelling to give women language, confidence, and community.
HOW YOU CAN SUPPORT
SIGN THE PLEDGE
I believe every women deserve to be free
BECOME A PATRON
Help Fund Movement
Content Series on Cyber Safety
The FRITA music video
Emerging Artists
COLLABORATE
• For Brands
• For Artists
• Podcast hosts
• Activists
HAVE A STORY TO SHARE?
You don’t have to be alone in this. Whatever happened — a threat, a comment, something that made you feel small — we want to hear it. Your story matters.